24/12/2021 - A NEW YEAR IS COMING
AND THE LAST ONE WASN’T BAD AT ALL
2021 has been a year full of good news for DIORAMA, and if we look behind us, the way we have come since the last one seems quite long.
First of all, “thanks” to Covid, we switched to 100% remote. The team has expanded and spread. Some of us went back to their hometowns, others fled far away from Milan or Paris and will never return, and others still have chosen a nomadic life in between countries with their laptop in their backpack. Despite being connected, like many others the past two years have highlighted the importance of being physically close as well. Hence the year closes with the opening of our milanese house Motel D, which is now open to creatives looking for a place to work together and stimulate each other.
We have also finally launched our new website in May, which has gone hand in hand with the definition of a Diorama aesthetic and art direction that best represents us. Our images have been published on AD, Domus, Living, IFDM, Interni, Marie Claire Maison, The Ducker and other international magazines, giving us great visibility. Furthermore, with our own productions we published on social networks, we enjoyed conceiving and art directing projects around objects of art or design that we like. Amongst these we had the chance to collaborate with Polish designer Piotr Dabrowa, whose work is still exhibited in our space, Motel D.
Another accomplishement of 2021 were Festival selections and Awards for our films, a department on which we would like to focus more and more. Amongst others, Tempo d’Acqua was presented at Asolo Art Film Festival, while Odyssée was screened at Milano Design Film Festival. And again, Equilibrium and Martinelli have travelled the world, from Denmark to Mexico. Finally, we had the opportunity to participate in the Venice Architecture Biennale, telling stories of resilience with sixteen different films, one for each municipality, province or region involved in the project. Our work was part of the Italian Pavilion, in a path created by architects Paolo Di Nardo and Simone Chietti.
And there’s more: in October we made our official entry into the art world with Spectral Ponti, the piece created with the artist Laurent Grasso on the occasion of the Genius Loci exhibition at the Villa L’Ange Volant by Gio Ponti in Garches (Paris).
We said it 365 days ago, so it is worth repeating: happy new year!
May it be prosperous and bright. Happy holidays, to those who celebrate the Christian anniversary as well as to those who see it just like a a good excuse to eat well in good company.