01/08/2022 - DIGITAL REALITIES
OUR NEW PAYOFF AND A MOUNTAIN

At Diorama our projects span across a huge variety of disciplines and purposes - we truly do a lot of things! How to encompass this broad range in one sentence? We decided to simplify it in two words, which mix and complement one another. From now on, Diorama will be accompanied by the payoff Digital Realities.
That’s who we are. We cross material and immaterial, nature and artifice, tangible and intangible to create new worlds. We draw on the imagination (ours and yours) to give life to virtual universes that exist in the digital sphere and therefore become reality.
To explain the concept we took an element of nature and tangible reality, the mountain, and we contextualised it into three situations in which it reveals its ambiguity between the physical and the digital world.
The first one represents what is seemingly a real mountain… but which actually turns out to be a diorama, a fictitious landscape contained in a box. A digital image which seems natural but is, in fact, surreal - a great summary of our aesthetic and purpose.
We blur digital possibilities and perceptions of reality, bringing a bit of each in both.
Stay tuned on our social media channels to discover the other two elements of the campaign and its future developments…including a surprise!